Ship Better Product: Innovating With An Inclusion Lens

Recently, several companies have come under fire for building discriminatory and insensitive products. Headlines like “Racial bias in medical algorithm favors white patients over sicker black patients” and “The algorithms aren’t biased; We are” have appeared on global news outlets and inspired understandable anger and frustration.

Did product managers and their teams intentionally bake harm into their product? Of course not. And yet, the products still got shipped.

These expensive and hurtful mistakes could have been avoided if more diverse perspectives had been in the room and valued during decision-making.

As a product manager, your job is to be at the forefront of responsible tech in order to improve user experience, expand market share, and drive customer loyalty. In this interactive workshop, you’ll learn how to identify bias traps and embed bias-busting strategies at key inflection points through your product design and development lifecycle.